New book from Langdon Morris of InnovationLabs LLC.
Innovation is the process of creating new ideas and turning them into new business value.
Permanent Innovation is the process of doing it continuously, by developing an organizational culture that embraces innovation as a core value, practices innovation as a core methodology, and produces innovation as a consistent output.
The notion of permanent innovation may at first be startling, in that the concept of permanence implies stability and the absence of change, while the concept of innovation implies constancy of change and novelty.
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