The Business Side of Creativity
For excellent advice on the business of the business of creativity, there is no better place to turn than... CreativeBusiness.com!
Cameron Foote is founder and editor and has forty years of industry experience including stints at small and large agencies, as creative director for a Fortune 500 firm, and running his own business.
His books,The Business Side of Creativity and The Creative Business Guide to Running a Graphic Design Business, are the industry's most authoritative, and best-selling business bibles. Nearly 40,000 copies have been sold.
On the site, there are literally hundreds of articles for sale that cover every aspect of being a creative professional, from accounting to marketing to hiring/firing staff.
Here are a list of the Top 10 favorites:
- Comparing In-House Pricing
- A Better Way To Structure Your Firm?
- Retainers--Replying to Discount Requests by Offering Them
- Pricing & Billing Standards For Freelances & Creative Services Companies
- Doing A Communications Audit for Your Clients
- How To Answer: "I'd Like the Computer Files"
- Contract, Estimate, Letter of Agreement, or Proposal?
- Dealing With Opinionated Clients
- Business Planning. The Exasperating Made Simple
- Awards. How Important To Your Business?
Other features include:
- Threaded discussion groups on management, marketing, and pricing issues, and on CB materials.
- Creative Business Workshops and Roundtables provide a hands-on learning experience within a small group of your peers.
- More than thirty free forms and rationales are available here free of charge for instant downloading. Click on any of the blue links below to see a description of each item.
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