IDEO Method Cards
DESCRIPTION: IDEO Method Cards show 51 of the methods they use to inspire great design and keep people at the center of their design process. Each card describes one method and includes a brief story about how and when to use it. The cards are divided into four categories Learn, Look, Ask, and Try making it easy to reference, browse, sort, and share the cards.
(Thanks to Nikki Wise for introducing us!)
IDEO Method Cards are available exclusively from William Stout Architectural Books in San Francisco. Call them at 415-391-6757 or Click here to purchase online ($49, plus shipping).
More IDEO Booty
From FastCompany: Out of the Box by Daniel H. PinkIdeo has had a hand in everything from Prada's Manhattan store to the Palm V. Now it has put is unique consumer-research system on cards, so everyone can play along at home.
From Boing Boing: IDEO Identity Card Concept Project
From ABC's Nightline: The famous IDEO Shopping Cart Concept Redesign
DESCRIPTION: To demonstrate its process for innovation for an episode of ABC’s late-night news show Nightline, IDEO created a new shopping cart concept, considering issues such as maneuverability, shopping behavior, child safety, and maintenance cost. The show concentrated on IDEO’s design process, recording as a multidisciplinary team brainstormed, research, prototyped, and gathered user feedback on a design that went from idea to a working appearance model in four days.
Order: VHS | DVD
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